lucykerrmovement

Kersti Jan Werdal and I met at CalArts in 2017 and immediately became good friends. My interest in film from a dance perspective and her interest in dance from a film perspective has created a strong creative bond and curiosity between us. Contributing movement to this Miu Miu campaign was an incredibly fruitful experience and I was very interested in Kersti's inclusion of ambiguous text and narrative within the context of being in down time on a set. This process felt second nature to me since I'd been recently working on a dance piece about "Downtime" - the liminal space of contemplative waiting or hanging out. Kersti and I were thinking about the before and after the camera is rolling. For the movement generation, I worked a lot with chairs, rolling chairs, oranges, notebooks, glasses of water, to find gestures in relation to objects and surfaces that can support parts of the body.

Miu Miu FW23 Collateral Campaign
Director / DoP / Editor / Script / Color Kersti Jan Werdal
Creative Director Edward Quarmby
Stylist Lotta Volkova
Set Design Spencer Vrooman
Movement Director Lucy Kerr

This campaign was such a pleasure to work on and to be there in person on set for. The prompt was "park bench" and from there Kersti and I explored possible props and movements that could be happening in the park. There was the theme of a treasure hunt we were working with - maps and directions in the poetic text Kersti had the models say, along with movements that felt suspended in time, suspended in place.

Miu Miu SS24 Collateral Campaign

Director / DoP / Editor / Script / Color Kersti Jan Werdal
‍Creative Director Edward Quarmby
Stylist Lotta Volkova
Set Design Spencer Vrooman
Score Sophie Weil
Movement Direction Lucy Kerr
Visual Research Roula Nassar